And the winners are…!
BrandSpark International releases the results of its 15th annual Best New Product Awards for 2018 (included are also some survey results of Canadian consumers)
Food In Canada
Bake & Snack Food
Health & Wellness
Best New Product Awards
consumer packaged goods
Toronto – BrandSpark International has released the winners of its 15th annual Best New Product Awards (BNPA).
In a statement, BrandSpark explains that more than 15,000 Canadians vote on their favourite products in 48 different categories. The products include beauty and personal care, food, household and pet products.
For a complete list of winners, click here.
At the same time, BrandSpark conducted a survey with the respondents, asking about their shopping habits.
As noted in the press release, some of the survey results include:
- Seven in 10 Canadians like trying new products
- Seven in 10 Canadians say that when they try new products they are generally from brands they count among their most trusted.
- One in two Canadians say they are less brand loyal than they were a few years ago.
- One in two Canadians say there are too many new products for them to determine which to choose on their own. These consumers often seek guidance to help them choose.
- Two in three Canadians say they look for new products that will make their lives easier.
- Four in five Canadians place value on “natural” food claims, including “free of hormones,” “free of antibiotics,” and “no artificial flavours.”
- Three in four Canadians agree that taste is still the most important factor in their food purchases.
- 70 per cent of Canadians say they generally trust consumer reviews to guide them.
Under food, the winners according to BrandSpark are:
|Baking Mix||Betty Crocker Salted Caramel Brownies|
|Bread||Dempster’s 100% Whole Grains Seed Lover’s Bread with CHIA|
|Breakfast Food||Nature Valley Crunchy Bar Granola|
|Cheese||Black Diamond Monterey Jack with Jalapeño Natural Cheese Bar|
|Cheese Snack||Oka L’Artisan Portions|
|Fish||Can’t Mess It Up! Wild Pink Salmon|
|Frozen Pizza||Dr. Oetker Giuseppe Panini|
|Meat Alternative||oh naturel! Black Bean Bites, Quinoa Mushroom Burger & Garden Vegetable Bites|
|Mexican Food||Tia Rosa Taco and Fajita Kits|
|Packaged Meat||Maple Leaf Natural Selections Shredded Meats|
|Pasta Dish||Olivieri Skillet Gnocchi|
|Ready-to-Eat Popcorn||Smartfood Gouda & Chive|
|Seasonal Chocolate||Kit Kat Rubies|
|Side Dish||Minute Rice Ready To Serve Cups – White & Red Quinoa or Brown Rice with Wheat, Rye, Quinoa, Oats and Barley|
|Specialty Pasta||Catelli Protein Pasta|
|Spreads||Jif Peanut Butter|
|Tortilla Chips||Que Pasa Jalapeño & Lime Organic Tortilla Chips|
|Yogurt & Cottage Cheese||Astro Original Parfait|