Naturex’s newest innovations ThinkBlue and Turmipure focus on healthy aging.
ThinkBlue is a wild blueberry extract that can deliver documented cognitive health benefits, says the France-based company.
Turmipure is a new organic turmeric extract for joint health.
ThinkBlue has a distinct fingerprint of active phytochemicals, including anthocyanins, chlorogenic acids, flavanols, proanthocyanidins and flavonols.
The company says the patented technology behind ThinkBlue leverages the intrinsic benefits of wild blueberry by improving the stability and bioavailability of key phytochemicals.
Naturex is also collaborating with the University of Reading to conduct cognitive research involving ThinkBlue.
Turmeric has grown to become a superstar botanical ingredient with a number of benefits. It’s particularly valued for its anti-inflammatory benefits, says Naturex, and for its ability to maintain joint health.
Turmipure, says the company, is 100 per cent traceable, sustainable and botanically authenticated through the Naturex Pathfinder initiative.
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