The Retail Council of Canada and its judges have selected the best new products and released the winners of the annual Canadian Grand Prix Awards
Toronto – The Retail Council of Canada (RCC) has announced the winners of its annual Canadian Grand Prix Awards (CGP).
The most awarded company this year was Arla Foods Inc. In a statement, RCC says the company picked up four awards – three of them for its Castello Decorated Cream Cheese Spread.
The CPG awards have been highlighting the best new products for the last 24 years. RCC says “becoming a Canadian Grand Prix winner is often a game changer because of the direct and extensive exposure to key retailers, their buyers as well as consumers these new products receive.”
The statement says two other companies received Special Awards. Bridor won both the All Canadian Trophy and Bakery Fresh award for its Au Pain Doré Origine Pastries. Riviera won the Consumer Acceptance award for its Rivera GMO-Free Set-Style Yogurt.
Other companies won in more than one category this year.
• Federated Cooperatives Limited won the Confectionery & Shelf Stable Dessert, and Desserts (fresh, refrigerated or frozen)
• Metro Brands GP won the Shelf Stable Prepared Foods & Entrees, and Snack (Savoury)
• Sobeys Inc. won the Condiments & Sauces, and Snack (Sweet)
Diane Brisebois, president and CEO of RCC says the winners represent “the best in product innovation and consumer ingenuity.”
Winning, she says, “requires that a product stands out in every way to delight today’s shopper – from superior quality, production, design and marketing.”
To see the complete list of this year’s winners, visit: www.rccgrandprix.ca
At the CGP awards gala in Toronto, RCC also awarded Anthony Longo, president and CEO of Longo’s and the Longo Family, with a Lifetime Achievement Award, which was sponsored by Maple Leaf Foods Inc.
Photo: Canadian Grand Prix Award Winners (CNW Group/Retail Council of Canada)