MILAN: Novamont’s new clingfilm made of second-generation plastics has won a national award for product innovation and environmental sustainability.
Legambiente, an Italian environmental organization, gave Novamont’s Mater-Bi clingfilm the Friend of Environment Innovation Award 2010.
The award recognizes technological and management innovation in products, processes, services and systems that have been implemented or are at an advanced production stage. The innovation must be original, contribute to environmental improvements and show potential for development, especially in a regional context.
Mater-Bi clingfilm is biodegradable and contains renewable resources. The stretchy clingfilm can be used for both fatty and acidic foodstuffs. It tears off without a serrated cutting edge.
Novamont is also currently working to develop crops and processing techniques with reduced environmental impact through a regional development program subsidy.