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Exclusive holiday gift basket with food products made by Canadian women entrepreneurs


Fully supporting the trend to holiday shop more mindfully and locally, especially as many small businesses struggle with Covid-19, Canadian Women In Food (CWIF), a national association to help amplify the voices of female food entrepreneurs, has created a perfect way to thoughtfully support female food creators with the Gifts of Goodness Holiday Basket Bundles.

The gourmet gift baskets, now available to ship in the GTA and across Canada, feature a wide array of gourmet products including wine, olive oil, artisan chocolates, sauces, cookies, tapenade, maple roasted nuts, vegan cheeses, olives, wholesome baking mixes, jellies, dips, baked goods, teas, grains, fresh fruits, veggies and more — all by female food entrepreneurs.

“We wanted to highlight the incredible spirit of female food entrepreneurs and show how food can bring people together in a meaningful way,” said Andrea Watson, CEO of Nature Knows (natureknows.ca) makers of Ready-To-Eat Fresh Fruits & Veggies and CWIF brand ambassador, who is graciously providing online ordering and distribution. “Whether you’re thanking your customers for their amazing support this past year or just wanting to treat someone with something special, giving a Gift of Goodness will WOW every taste bud.”

Convenient contactless delivery options are available and 10% of proceeds will help support emergency food provisioning programs of Building Roots (buildingroots.ca).

There are two basket options, both which feature a wide array of Canadian made gourmet goodies (items will vary in each box):
A. The Gourmet Gifts of Goodness, Only $99 (Retail Value of $200+)
B. Mini Gourmet Gifts of Goodness, Only $49 (Retail Value of $100+)

Single orders placed online will be shipped locally in the Greater Toronto Area for a $10 flat fee. To arrange delivery to multiple addresses, pick up or to ship anywhere in Canada, email [email protected] for information and rates.
“In the face of an unprecedented lockdown, and without access to sell through proper channels, small business owners are vulnerable to the financial impact of a stocked inventory and no feasible platforms to sell on. We’re really proud to see our members push through this and find ways to innovate and collaborate,” said Cheryl Appleton, Founder of Canadian Women in Food (canadianwomeninfood.ca) which has been supporting female food entrepreneurs since 2014.

“Engaging in acts of service to help our local neighbours is the essence of community, so taking part in the Gifts of Goodness initiative is important — not only to contribute towards Building Roots’ mission to improve food access and food security, but also as a way to connect with local individuals and families, through food, during what may be an isolating or challenging time as we approach the holidays amid the pandemic,” said Janelle Jordan, Founder of Fusion Fit Foods. Janelle’s Caribbean Spiced organic dark chocolate protein bites are one of the many gourmet goodies participating in the basket program.

Gifts of Goodness Holiday Basket Bundles are available for a limited time only, so shop early and pre-order before December 1st , 12 noon EST.

ABOUT CANADIAN WOMEN IN FOOD:
Canadian Women in Food (CWIF) was founded in 2014, as a national association to help amplify the voices of female food entrepreneurs and to promote a more inclusive space for all women in food.
We help to promote women-owned businesses; to cultivate the positive energy that comes from women supporting women; and to stir up the spirit of female food entrepreneurs by creating opportunities for economic growth.
We are also grateful that CWIF has been nourished by the passion, inspiration, and expertise of many within the food industry and reflects their aspirations to ensure a sustainable future for female food entrepreneurs in Canada.
MEDIA, To arrange for an interview, for photos or more information, please contact:
Cheryl Appleton, Founder, Canadian Women in Food Email: [email protected]



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