Little Caesars Canada launches Pie it Forward campaign
By Food in CanadaFood In Canada Business Operations Bake & Snack Food
April 16, 2020, Toronto, Ont. – Little Caesars and its independent franchisees will give 250,000 slices of pizza to healthcare workers, police and firefighters in communities across Canada where they operate.
The pizzas will be given to hospitals, police departments, and fire departments around the country throughout the coming weeks.
“Hospital staff and first responders are working around the clock to help keep us safe and healthy, and they are true heroes,” says Dave Scrivano, president and CEO of Little Caesar Enterprises, Inc. “Together with our franchisees across Canada, we want to give back directly to the communities they serve. Little Caesars is a family company and so, we want to thank all of them in the best way we know how – by delivering a wholesome meal.”
Starting April 20, when customers use the Little Caesars app or order on LittleCaesars.ca, they can “Pie it Forward” by buying a pizza to give to their nearby hospitals, police, and fire departments at checkout. The customer-purchased pizzas will be served locally by Little Caesars franchisees during the weeks that follow.
Little Caesars recently announced contactless options for both delivery and carry-out through the Little Caesars app and Pizza Portal pickup. Pizzas are baked in 475-degree Fahrenheit ovens to ensure food safety and not touched as food goes into the box. The chain has also reinforced cleanliness and sanitization procedures, increasing the frequency of cleaning commonly touched surfaces, including door handles, glass, countertops, Pizza Portal pickup surfaces, phones, and cash registers.
Little Caesars Pizza in Canada is headquartered in Oakville, Ont. The company opened its first restaurant in Canada in 1969 and now has restaurant locations in all 10 Canadian provinces.
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