Food In Canada

Chocxo names two new sales directors

June 1, 2021   by Food in Canada staff

Katrina Carlson

Chocxo, a Canadian, 100 per cent organic, low-sugar and keto-friendly chocolate brand, appoints Katrina Carlson as sales director of USA West and Donna McReynolds-Sanchez as sales director of USA Costco, Club & C-Stores. The two new sales directors will be responsible for helping the growing brand expand into more retail stores across the United States.

Carlson has over 16 years of experience in sales and marketing in the natural foods industry. She will lead the Chocxo team in the natural grocery channel throughout the Western States of the USA.

Donna McReynolds-Sanchez

McReynolds-Sanchez has over 18 years of sales experience with CPG brands such as Tate’s Bake Shop, Bai, Islandic Water and Vita Coco. In her most recent role, at FloWater Inc, she established sales relationships and oversaw the brand’s entry, growth and commercial effectiveness across all channels.

“We are thrilled to have Katrina and Donna, both highly experienced sales veterans, join our growing sales team at Chocxo,” said Richard Foley, CEO of Chocxo. “As Chocxo continues to grow, setting our sights on penetrating more households throughout the United States, having team members like Katrina and Donna, who have deep rooted relationships in the industry, will be instrumental in helping us achieve these goals.”

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