Food In Canada

U.S. baker acquires Quebec cookie brand

By Food in Canada staff   

Business Operations

Nonni’s Foods acquires the THINaddictives brand from V.I.S. Inc

Chicago, Ill. – U.S.-based Nonni’s Foods LLC has acquired a cookie brand from V.I.S. Inc. of Ville St-Laurent, Que.

THINaddictives Almond Thins are a brand of cookie that are thin and crunchy and made with almonds and other ingredients.

THINaddictives with pistachios.

Nonni’s Foods completed the acquisition, which also includes a state-of-the-art baking facility in Ville St-Laurent, on Jan. 17.

About the players

Nonni’s Foods was founded in 1988 and bakes and markets the only biscotti brand sold nationally in the U.S. through grocery, club, mass and drug channels. The biscotti are based on an original recipe brought from Italy by the founder’s grandmother and are made with real eggs, butter and gourmet bittersweet chocolate.

Wind Point Partners is a private equity firm that has a majority share of Nonni’s, which has experienced significant growth over the past seven years and recently added Biscotti Bites and Mini Biscotti to long stick biscotti product line.

V.I.S. Inc. was established in 1997 and is built on a 50-year-old family recipe that originated in Europe with the company’s president’s mother, Gertrude Sigler.

Today THINaddictives are available in Cranberry Almond, Pistachio Almond and Chocolate Almond flavours. The company says each cookie is a pure, low-calorie, no-oil added snack that looks and feels handmade.

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