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Report finds that Canadians goods and brands have a positive perception globally
In a report, PwC Canada conducted a survey of 3,521 consumers in seven key countries—Australia, France, Germany, Italy, Japan, Mexico and the United Kingdom—on their perceptions of Canada and Canadian goods and brands. With 71.5 per cent of Canadian exports…
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PwC report looks into Canadian consumers’ commitment to sustainability
Transparency, technology and sustainable development are three crucial factors that can reshape the contours of the food sector in the coming years. In its most recent report, Saveurs 2019, PwC Canada examines the interest of certain food sector players in…
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Nurturing growth critical to success in China
After a relatively cool period, the trade relationship between Canada and China is warming up
