Unilever Canada unveils its largest frozen dessert portfolio ever
Unilever Canada unveils its new 2022 portfolio offerings across its packaged ice cream and frozen novelty brands, including Ben & Jerry’s, Breyers, Magnum, Popsicle and the newly launched Wall’s. Hitting the shelves of major retailers nationwide now, new products include Magnum Duets, a twice-dipped ice cream bar and a globally inspired ice cream lineup.
Unilever Canada produces all these products locally in Simcoe, Ontario.
“At Unilever Ice Cream, we’re always looking for new ways to bring more smiles to people and bring Canadians together” said Andrea Grimandi, general manager, Unilever Ice Cream Canada. “This year will be our biggest yet for new flavours and innovations, all based on local consumer insights. We are proud to bring our experience and knowledge from markets around the world and expand our portfolio to serve the evolving tastes of Canadian consumers and develop the ice cream category into new spaces.”