Pulse Canada receives investment under federal AgriAssurance Program
MONTREAL – Minister of Agriculture and Agri-Food Marie-Claude Bibeau announced an investment of up to $1.6 million under the AgriAssurance Program to Pulse Canada while attending the 2019 Canadian Pulse and Special Crops Convention in Montreal. The funding will allow Pulse Canada to maintain high-value markets and position Canada as a preferred supplier of pulse products.
With this funding, Pulse Canada will generate tools and data that highlight the consistent quality and nutritional density of Canadian pulses, and the environmental benefits of the industry to facilitate sustained demand for their products both here and abroad.
The funding will provide support for two main activities including the establishment of harmonized pulse ingredient standards, and the development of data and tools to build awareness about the sustainability benefits of Canadian pulses and cropping systems that include pulses.