The Canadian government is making an investment of more than $4 million in the Canadian Cattlemen's Association (CCA) for three innovative projects
The Canadian government is making an investment of more than $4 million in the Canadian Cattlemen’s Association (CCA) for three innovative projects.
These projects are expected to support the industry with new and existing markets both at home and abroad, according to a media release from Agriculture and Agri-Food Canada, and they include:
“The Government of Canada is pleased to be able to support the CCA in these innovative projects. These industry led projects will strengthen the competitiveness and sustainability of the Canadian beef industry, while meeting consumer demands for safe high quality products,” says Lawrence MacAulay, Canada’s Minister of Agriculture and Agri-Food.
“Innovation drives continuous improvement in the beef industry and funding forward-thinking projects like these ensures continued progress in key areas of sustainable production, quality, and business risk management to the benefit of the entire value chain, including consumers,” adds Dave Solverson, president, Canadian Cattlemen’s Association.