Food In Canada

Goodfood CEO responds to Black Lives Matter events

By Food in Canada   

Food In Canada Business Operations

June 8, 2020, Montreal, Que. – Jonathan Ferrari, CEO and founder of Canadian online grocery company Goodfood, has released a statement in response to the Black Lives Matter events of the past week.

“There are no words to express the outrage and sadness we feel over the events of the last week,” he said in a statement. “We remember George Floyd, Breonna Taylor, Regis Korchinski-Paquet and countless others who didn’t make the headlines.

At Goodfood, we believe that everyone deserves to live free of systematic oppression or racialized violence. We want to use our privilege and our platform in this country to send out a call to action. We aren’t going to get this completely right, and we intend to continue to do the work until we do. We believe that acknowledging this is a crucial part of being a good ally and we stand in solidarity with our black colleagues, partners, members, and community.”

Ferrari said he is grateful to employees of the company who have been working incredibly hard during these difficult times.


“Things are particularly rough right now, and you may be feeling sad, angry, and tired and that’s ok. If you need space, I encourage you to take breaks or take some time off to rest. If you need anything, know that you can always reach out for support.”

To offer immediate support to the community, the company is implementing a donation matching campaign with its employees up to $10,000 to the Federation of Black Canadians.

Goodfood has a production facility and administrative offices in Montreal, two production facilities in the Greater Toronto Area, production facilities in Calgary and Vancouver, and a breakfast facility in Montreal.

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