Azelis extends distribution agreement with Kerry
By Food in CanadaFood In Canada Business Operations Meat &Poultry Kerry
July 21, 2020, Toronto, Ont. – Azelis is extending a distribution agreement with Kerry, a global leader in taste and nutrition serving the food, beverage and pharma industries.
Effective immediately, Azelis will distribute Kerry’s solutions for the meat industry on the Polish market. This agreement builds further on the existing partnership between the two companies.
The new mandate builds on existing distribution relationships that the two companies have in Europe, including Red Arrow in Poland and allows Azelis and Kerry to further expand their footprint in the Polish meat market.
“This distribution agreement allows us to further expand our footprint in the meat sector in Poland, following our acquisition of Euroconsultant last year which enhanced our position in the smoke flavor market,” said Renata Bugiel, regional managing director for Azelis Poland and Ukraine. “Our skilled team of salespeople and lab experts in Poland are very excited to present our expanded product portfolio to our meat customers.”
Michal Stachowiak, regional commercial director for Kerry Poland, Ukraine and Baltics, said, “For more than 20 years, Kerry has been operating in Poland through multiple sales channels, working directly with customers as well as indirectly via distributors, supporting the local food and beverage industries such as meat, bakery, confectionery, beverages, dairy and savory products. Building a secure and high-functioning distribution channel for Kerry’s meat industry-dedicated solutions has been identified as a critical success factor, and thus selecting the right distribution partner for the local meat industry has been of immense importance to Kerry.
“We are very happy to have found that partner in Azelis. Kerry’s vast and innovative portfolio of meat technologies and solutions enables Azelis to further enhance its customer service providing a combination of signature taste, texture, functionality, improved nutrition, and clean label formulations.”
Azelis has 19 food and nutrition application laboratories located around the globe, including Canada.
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