Kind pledges to exclusively source almonds grown via reg. ag by 2030

Kind Snacks launches a three-year pilot project in regenerative agriculture, the Kind Almond Acres Initiative. This initiative will expand the brand’s sustainable almond sourcing journey and provide key insights to help inform how it can source 100 per cent of its almonds from orchards leveraging regenerative agriculture practices on a mass balance basis by 2030. These two commitments work hand in hand to better all aspects of almond farming, from the soil to the bees, and of course, almonds.

Almonds are the lead ingredients in over 45 Kind products. The Company purchases millions of pounds of almonds each year, and this is why they have decided to test and learn how to grow its number one ingredient more sustainably.

The initiative will introduce a mix of new technologies with best practices from regenerative agriculture across 500 acres in California, where 80 per cent of the world’s almonds are grown. Implementing the practices on the ground is Kind’s partner, Olam Food Ingredients. Throughout this pilot, Kind hopes to gather the data and learnings needed to find the best combination of practices that will provide measurable benefits to the soil, the farm as a whole and the planet. The learnings from this pilot will help set environmental targets and inform how Kind will reach its goal by 2030.

“OFI’s partnership with Kind represents a massive joint effort in regenerative agriculture. We are learning how to pair innovative sustainable technology with traditional farming practices, so we can find a combination that creates a positive change for the planet,” said Zac Ellis, senior director of agronomy at OFI. “Efforts like these leverage our global expertise to build a more sustainable way of farming almonds.”