Aakash Chemicals rebrands as Vivify

Aakash Chemicals & Dye-Stuffs, a leading virtual manufacturer and supplier of colorants, additives and related specialty chemicals, announced today that it has rebranded as Vivify Specialty Ingredients.

“Vivify is an industry leader in pigments and dyes, serving customers across multiple consumer and industrial end markets. Following organic growth and several acquisitions, we are changing our name to better reflect the increased breath of our product and solutions offering under a single name,” says Devlin Riley, CEO. “The powerful Vivify logo and the tag line ‘Color, Ingredients, Innovation’ effectively captures our value-added capabilities, representing an exciting next step in our journey as a company. We look forward to continuing to provide our customers with the high level of service they have become accustomed to under the Vivify brand.”

The new website highlights Vivify’s capabilities, products and services to customers in the personal care, food & beverage, packaging, plastics, coatings and seed treatment industries. Along with the new brand and logo, the new website offers a seamless and intuitive customer experience and includes features such as sample ordering.

About Vivify

Vivify is a leading virtual manufacturer and value-added distributor of colorants, additives and related specialty chemicals. The Company provides solutions across multiple consumer and industrial end markets including personal care, food & beverage, packaging, plastics, coatings and seed treatments. Through its portfolio of brands, Vivify supports over [500] blue-chip customers around the world with technical product specifications, difficult-to-find additives, product quality monitoring, formulation needs, and just-in-time inventory. Vivify is headquartered in Glendale Heights, IL with three additional offices across North America. For more information, visit www.vivifycompany.com