For nearly 50 years, Canadian consumers have had limited access to imported dairy products. Recent increases in tariff rate quotas mean that consumers’ access to these products could expand. While Canada now has domestic and international options on the shelves, labelling has become a crucial factor in consumer preference.
In a podcast released in the Applied Economic Perspectives & Policy, Peter Slade from the University of Saskatchewan and Amanda Norris from the University of Guelph discuss consumers respond to geographical indicators.
“We found a premium may exist for domestically-produced processed dairy products. And although country-of-origin was important to respondents in our study, there is also strong interest expressed for traceability programs and, to a lesser extent, organic production,” Norris said in a press release.
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