A true Canadian combination

Lay’s Chalet Sauce potato chips, available only at participating Swiss Chalet restaurants while quantities last. Available in 255g bags and 40g bags. (CNW Group/PepsiCo Canada)

Great news for chip lovers who are also dedicated fans of Swiss Chalet sauce. Lay’s and Swiss Chalet have partnered to bring Canadian consumers a very Canadian snack food: Lay’s Chalet Sauce potato chips. “Lay’s is constantly in pursuit of new flavours to excite Canadian chip lovers and Lay’s Chalet Sauce potato chips are no different,” says Shereen Yasseen, Senior Director of Marketing – Frito-Lay Core & Global Brands, PepsiCo Foods Canada. “This creation combines a classic Canadian flavour with Canada’s favourite potato chips made from homegrown potatoes, giving our fans a new way to enjoy a taste they love.” Swiss Chalet’s secret recipe sauce has been a favourite of many Canadian families since 1954, developing a cult-like following among some Canadians, which is what inspired Lay’s and Swiss Chalet to create these quintessentially Canadian chips. Beginning September 2016, Lay’s Chalet Sauce potato chips are only available in-restaurant at participating Swiss Chalet restaurants while quantities last, in 255g bags and 40g bags. www.lays.ca