Kraft releases frozen versions of Mac & Cheese

Kraft Mac & Cheese ventures into the freezer section for its Deluxe offering. The Kraft Mac & Cheese Deluxe Frozen is a single serve meal available in two flavours: Original Cheddar and Four Cheese.

“At Kraft Mac & Cheese, we believe in the positive power of comfort,” said Rachel Drof, director of brand communications, Kraft Mac & Cheese. “As we look to create new offerings, we lead with comfort as our north star. With the new Deluxe Frozen offering, we are excited to invite our busy fans to a ‘deluxified’ experience and to take their comfort to the next level.”