Food In Canada


Birgit Blain

Birgit Blain
  • Opinion

    SIAL Virtual Selections

    November 18, 2020 by Birgit Blain

    I love the thrill of the hunt for new products and nibbling through food trade shows. This year SIAL Canada presented an entirely new experience that meant cruising the show virtually, without the customary sensory stimulation. Healthier eating and indulgence

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  • Opinion

    CHFA Innovation Highlights

    November 17, 2020 by Birgit Blain

    Diving deep into the CHFA Connect virtual trade show, these innovative foods grabbed my attention. Unfortunately, there’s no opportunity for food sampling when browsing virtual shows. Products were selected based on ingredients, nutrition data, claims and product attributes and benefits. However, appealing

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  • Opinion

    Time to say good-bye? When to exit a business

    November 4, 2020 by Birgit Blain

    RECIPE TO RETAIL: Part 24… Food is a tough business. And it takes big bucks to build a sustainable brand. We only hear the jaw-dropping stories about food start-ups getting seven-figure offers. But don’t be mislead. We seldom hear about

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  • Opinion

    Packaging Misconceptions Unwrapped

    July 22, 2020 by Birgit Blain

    RECIPE TO RETAIL: Part 23… In this age of plastic dependency and growing mountains of packaging waste, brand owners need to take responsibility. The consumer conscience is shifting in favour of sustainable packaging and affecting purchase decisions. Before jumping on

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  • Opinion

    RC Show Faves

    May 7, 2020 by Birgit Blain

    Toronto’s annual RC Show, Canada’s largest foodservice and hospitality event, is a treasure trove of inspiration for CPG businesses.   Edible Plastic Straw Alternative Plastic straws have been earmarked for extinction. In response, Planetkitchen introduces SUPERSTRAW, the edible drinking straw. The

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  • Opinion

    Beware of Overpromising

    April 29, 2020 by Birgit Blain

    RECIPE TO RETAIL: Part 22… Have you ever been disappointed after opening a food package, when the contents don’t look like the picture? Brands often embellish images on packaging to entice shoppers to buy their products. A picture is truly

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  • Opinion

    Minding the Money: Healthy Finance Tips

    March 20, 2020 by Birgit Blain

    RECIPE TO RETAIL: Part 21… Financial competence is crucial for survival in today’s hyper-competitive market. Managing the finances of a food business is especially challenging because margins can be low and supermarkets negotiate hard for EDLC (every day low cost).

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  • Opinion

    Nielsen Insights from Thought Leadership CEO Conference

    December 11, 2019 by Birgit Blain

    Competition is fierce among Canada’s packaged food brands. Arming yourself with knowledge about the challenges your customers face enables you to devise solutions that will resonate and increase listing opportunities. Brick and mortar food stores are changing, fast. Food retailers

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  • Opinion

    7 Take-Aways from Grocery Innovations

    November 21, 2019 by Birgit Blain

    Savvy brand owners check out trade shows like Grocery Innovations Canada (GIC) to unwrap a host of business opportunities. Here are some insights from this year’s show to stimulate your creative juices.   Solving the Breakfast Conundrum Oasis® Morning Smoothie rises

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  • Opinion

    Plant-based Takes Root at CHFA East

    October 1, 2019 by Birgit Blain

    CHFA East in Toronto has evolved to become a leading food trade show and barometer for trends. As expected, “plant-based” food and beverages was a widespread theme at this year’s show. Is This The New Cauliflower? Okra is not one

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