Developing a national food strategy for the Canadian food and beverage industry is key, writes Gary Fread. But with major changes coming at the sector, developing a strategy is fraught with challenges. Here are some of the big ones
The Canadian International Grains Institute received $15 million in funding to help it develop new markets, and offer more technical support and customer care.
Gary Fread proposes a PEST Analysis of Canada Food Inc.
The Government of Canada is investing $32 million in the Canada Brand marketing initiative. The initiative will mean putting the maple leaf brand on top quality products that Canadian farmers grow, with the aim of increasing sales around the world.…