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Ontario invests in Mississauga’s Super-Pufft Snacks

This investment will help the snack manufacturer double its production capacity and capitalize on new export opportunities


MPP Amrit Mangat; Yousif Al-Ali, president and CEO, Super-Pufft Snacks Corp; and Jeff Leal, Ontario’s Minister of Agriculture, Food and Rural Affairs.

MPP Amrit Mangat; Yousif Al-Ali, president and CEO, Super-Pufft Snacks Corp; and Jeff Leal, Ontario’s Minister of Agriculture, Food and Rural Affairs.

The Ontario government has announced that it’s making a significant investment in Mississauga, Ont.’s Super-Pufft Snack Corporation as part of an overall effort to help create sustainable jobs, expand export opportunities, and strengthen Ontario’s food and beverage processing sector.

Through the government’s Jobs and Prosperity Fund – Food and Beverage Growth Fund, the province is investing $1 million to help Super-Pufft to purchase and install a new canister crisp line. Super-Pufft will also invest almost $9 million in the new line.

“Through strategic investments, we have the ability to help Ontario’s food and beverage processing sector grow, which in turn supports our farmers, strengthens our communities and our economy as a whole. By working with dedicated food processing companies such as Super-Pufft, we are developing innovative ideas and seizing new market opportunities around the world,” says Jeff Leal, Ontario’s Minister of Agriculture, Food and Rural Affairs.

This investment will allow the company to double its production capacity and capitalize on new export opportunities, with 90 per cent of sales of the new products destined for export markets. The Super-Pufft Snack Corporation currently exports snack canisters to more than 30 countries, including Belgium, Mongolia and Israel.

According to a government of Ontario news release, the funds are expected to create 34 new jobs, in addition to retaining 304 current jobs in Ontario.

“Super-Pufft is another great example of an innovative Ontario company exporting its products globally, creating economic opportunities across our province,” says Brad Duguid, Ontario’s Minister of Economic Development, Employment and Infrastructure. “Our government will continue to strategically partner with various sectors to help facilitate a strong, competitive business climate that spurs investment and job creation.”


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