Innerkip, Ont. – Canadian swine exporters received a boost with a recent federal government investment.
The federal government has invested more than $1.3 million to help the Canadian Swine Exporters Association (CSEA) increase its international marketing and promotion of Canadian purebred swine genetics.
The federal government says the investment will benefit the economy overall as swine producers in Canada also create jobs and economic growth.
“This investment will help our swine producers expand their production and capture new markets to strengthen their businesses and our overall economy,” says Pierre Lemieux, parliamentary secretary.
The investment will help CSEA members participate in key industry trade shows, including the International Livestock and Dairy Expo (ILDEX) in Vietnam later in March.
AgriMarketing funding also helped form a new contract for Canadian swine genetics worth $1.6 million during Gerry Ritz’s, Canada’s agriculture minister, trade mission to China in February, when Manitoba-based Genesus Inc., one of the top swine breeding companies in the world, signed a contract for 1,000 breeding swine.
“The AgriMarketing Program has assisted us in opening new markets in new countries to further develop the swine industry globally,” says Rosemary Smart, CSEA’s executive director.