Greenleaf Foods launched to lead plant-based sector

Greenleaf Foods, a U.S.-based, wholly-owned subsidiary of Maple Leaf Foods, has announced its launch as a food company dedicated to cultivating and advancing leadership in the fast-growing plant-based food sector. Supporting its category-leading brands, Field Roast Grain Meat Co. and Lightlife Foods, Greenleaf plans to build a robust portfolio of brands and products to offer consumers more plant-based food choices.

As a subsidiary of Maple Leaf Foods, Greenleaf will be guided by a deep commitment to social purpose, sustainability and the progress of the plant-based foods sector.

With U.S. plant-based food sales up over 40 per cent over the last year, Greenleaf believes that plant-based foods are vital for the health of people and our planet and is deeply committed to growing the category. Currently, Greenleaf’s portfolio includes two of the leading plant-based protein brands:

• Lightlife Foods: A pioneer in the plant-based foods movement with nearly 40 years of experience, Lightlife has a wide portfolio of plant-based protein products.  Earlier this year, Lightlife announced an expansion into Canada, bringing some of its bestselling products to that market.
• Field Roast Grain Meat Co.: Field Roast Grain Meat Co. crafts artisanal plant-based meats and cheeses, made with whole food ingredients and traditional food-making practices. Founded in 1997, its ever-expanding product portfolio includes sausages, roasts, loaves, deli slices, a burger, and plant-based cheese slices.

Greenleaf is headquartered in Chicago, IL, with a dedicated management team led by industry veteran Dan Curtin.

To learn more about Greenleaf, please visit www.greenleaffoods.com.